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Virgil Van Dijk - Hand Signed Boots - LE25

01/11/2023
HOR Staff
Estimated 1 min to read
Reselling Hub
Purchase Price
£200
Resell Price
£300
Return on Investment
50%

Overview

This was one of the rarest football merch flips of the year. On October 20, 2023, Pro:Direct launched just 25 pairs of hand-signed Virgil Van Dijk boots, exclusively via their mobile app. The product wasn’t listed on their website — app-only, time-sensitive, and stealthy. House of Resell members had the advantage: they followed a step-by-step plan, connected their Nike accounts, pre-filled shipping/payment, and practiced wishlist navigation for fast checkout. While the £200 retail was still speculative pre-drop, flippers who landed a pair quickly flipped them for £300+, especially across football memorabilia platforms and collector resell groups.

How the Flip Played Out

App-only release meant competition was lower but required prep.

Members were ready with fully set-up accounts by 8:00 AM.

Checkout required speed — wishlist + Apple Pay gave an edge.

Free returns made it a zero-risk purchase attempt.

Sales hit £300–£350, with signed memorabilia sites and collectors fueling demand.

Timeline: From Alert to Auction

Drop Prep Begins

19/10/2023

House of Resell shares a complete drop guide with app setup tips and download links to all members in advance.

Drop Goes Live on App

20/10/2023

The Pro:Direct App launches the LE25 signed boots between 8:00–9:00 AM. Pairs vanish in seconds as collectors scramble.

Listings Hit Marketplaces

21/10/2023

Authenticated pairs are listed on eBay and collector forums, with early sales confirmed within hours.

Profits Shared by Community

31/10/2023

Multiple members post receipts of £300+ sales. Higher offers seen for rare or larger boot sizes.

Virgil_Van_Dijk_Hand_Signed_Boots_LE25a

Useful Links / Resources

▶️ Download – iOS Pro:Direct App

▶️ Download – Android Pro:Direct App

▶️ Nike Account Link Guide

▶️ eBay Listings – Van Dijk Signed Boots

Final Thoughts

This was a stealth drop with ultra-limited quantity. Members who followed instructions to the letter — from app navigation to Nike account linking — got the upper hand. In collectible footwear, scarcity + a superstar = clean flip.

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