Apple Ring Day Pin

Overview

In a quiet global rollout, Apple released a free in-store “Ring Day” pin to promote the Apple Watch's fitness activity features. Though unannounced in most locations, resellers quickly clocked that this pin, available at Apple retail stores upon request, had real collector value.

While resale demand wasn’t confirmed until a few hours into launch day, early listers were rewarded — with £25–£30 sales appearing on eBay by the afternoon. Apple Store pins have a history of flipping due to rarity, aesthetics, and sometimes embedded silver. This pin’s material was unconfirmed, but its association with Apple Watch made it a subtle hit.

Breaking Down the Flip

This pin was free in-store — available by simply asking staff at Apple retail locations.

Though originally uncertain, resale listings emerged within hours, averaging £25–£30 per pin.

Apple Store pins have a niche following, often reselling due to rarity, design, or commemorative value.

Some stores allowed repeat collection (“looping”), though this likely varied by staff and stock.

A perfect low-risk, low-effort flip — worth the walk-in for those already near an Apple Store.

Timeline: From Freebie to Flip

Apple Promotes Ring Day

01/04/2025

Apple’s newsroom encourages activity via Apple Watch. No mention of a pin giveaway, keeping early hype low and organic.

Quiet In-Store Giveaway Begins

15/04/2025

Apple retail stores start handing out Ring Day Pins — no purchase needed, but you had to ask. Discord members share the move fast.

Flipping Begins Instantly

15/04/2025

(Afternoon) Pins listed on eBay same-day at £25–£30+. Confirmed sales prove this unexpected freebie has real resale legs.

Multiple Pickups Reported

16/04/2025

Some users loop through stores collecting 2–3 pins. By Day 2, many branches report low or zero stock — window closes fast.

Useful Links / Resources

▶️ Apple Newsroom – Ring Day Announcement

▶️ eBay UK – Apple Ring Day Pin Listings

▶️ Apple Store Locator

▶️ Collector Guide – Apple Employee Pins

Final Thoughts

Not all flips need hype to be profitable — some just require timing and a walk to your local store. The Apple Ring Day Pin wasn’t promoted, wasn’t guaranteed, and didn’t cost a thing — yet still sold for £25–£30 to collectors and fans.

If Apple continues with these surprise drops, savvy flippers should keep one eye on the calendar and the other on the Apple Newsroom. As far as stealth flips go, this one quietly closed the ring on clean profit.